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A lot of clients have been asking about this new law and what it means to them. GDPR stands for the General Data Protection Regulation and is applicable May 25, 2018. Compliance is mandatory for anyone gathering personal data of EU residents. So even if your business is based in the US – your website can be accessed by anyone online and you are responsible to follow the new regulations.

Steps for a GDPR Compliant Website

1. Make sure your website has a clear and concise Privacy Policy page. Be sure to include a section describing cookies and what your website uses cookies for.

2. Add a cookies content function to your website for EU visitors. This allows site visitors to acknowledge that your website uses cookies. I’ve found a great tool that I am settings up for clients.

3. Update all of your opt-in forms to link to your privacy policy page. For ‘freebie’ offers – you must also clearly state that users will be added to your email marketing list and provide an option for them to opt-out of being added to your list.

4. Email your current contact list and give them the opportunity to opt-out of your list. This will ensure you have provided an easy way for current contacts to unsubscribe.

Of course there is a lot more information out there on this topic, but the above list is a quick and easy way to get on the right path to becoming GDPR compliant.

Read this article written by Optimize Press, that has a wealth of information that is easy to understand. Thank you to Sheri Rosenthal for the resource.

Need Assistance?

I am currently updating current client websites to become GDPR compliant. If you are interested in this service and would like to get on my calendar, send me a message.